I have very recently joined a new start up in the field of personal media. I won’t talk too much about it because it’s still a bit early to talk, but you can check out my updated linkedin profile. I am obviously very excited about it!

As a start-up-ist (”entrepreneur” is so overused…) I really enjoy good guidance and even criticism. There are many blogs that provide good (and free) advice, but very few of them provide first hand case studies.  I keep going back to Nisan Gabbay’s Start-Up Review, an excellent blog and a must read for start-up executives. It features relevant case studies with a lot of insight, as opposed to a “do this and don’t do that” laundry list.

This week the featured piece is about Grouper.com. I have personally been visiting Grouper from time to time but was not aware of their history. Grouper managed to change their technology and business around, compete and win on 2 parallel fronts and score an $65M exit to Sony. Oh, and they have done it all with no more then $4M in total financing. 

True perception of reality, rational analysis and good execution skills make decision making easy. I certainly draw inspiration from the companies Nisan features on his blog.