by Aner Ravon
I paid a visit to my old friends at Commtouch this week. I worked for Commtouch for a few years and I follow their progress since. Commtouch is a unique example of a Company that managed to work a great turn around following the bubble burst. They transitioned years of large scale hosted email experience to a unique state of the art spam filtering and virus outbreak detection technology which enables them to be way ahead of the pack in speed and accuracy of detection. They have now put together profitability, positive cash flow and consistent growth.
Anyway, the complexity of spam development has led me to yet another idea I will never get to - human spam filtering. Imagine how great it would be to simply filter people. A few things I would greatly appreciated getting filtered or blocked are:
1. Filtering mothers in law directly to the voice mail, especially if it’s the 3rd time and above they call during a 24 hour span. Prior detection of an anticipated call can be sold for a high premium.
2. TV Commercials - there must be a way to stop those and filter those. I can’t stand Yogurt commercials for example. Does anyone really believe that a yogurt drink is the key to siempre vida?
3. TV and radio commentators - I hear so many opinions every day! Many about subjects I don’t care about from people I don’t want to hear from. At least not often.
4. Cab drivers. Silence…please!
5. My neighbors. Silence…please!
Anyway, you get the point. Solve one of the five and you’re exit bound.
Aner Ravon
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